"Mention the town of Fernie in the south-eastern corner of British Columbia, and many people think of skiing, hockey, snowboarding and many other winter activities that attract people to this popular spot. Those who visit and live here, including aspiring and professional athletes and just active-minded people have one thing in common: injuries go with the territory, and access to rehabilitative services is part of the game. Fernie resident Heather Callahan realized the market was perfect for the start of Fernie Athletic Therapy and Rehabilitation in the fall of 2006, as there was little available in the area in the form of treatment services for sports injuries.
Heather, a Certified Athletic Therapist, was looking for a change from the work she did with the local ski patrol which was mostly limited to quick assessments and treatments. Her background included working with recreational and elite athletes involved with hockey, track and field, alpine skiing, snowboarding, gymnastics, rugby, soccer and football, which helped her appreciate the biomechanics and physical demands of each sport. “Starting my own business was also the only way I could gain employment in the field I had invested my training and experience in, without limiting my growth or income-earning potential,” she says."
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